In an article by Brooks Barnes from New York Times, titled "Disney Tolerates a Rap Parody of Its Critters. But Why?," Disney was reported to tolerate YouTube videos that turned Bambi, Simba and Winnie the Pooh into rap stars. The video was made by "editing together snippets of animated movies and TV shows. The finished products look like music videos in which the cartoon character do the singing." Users were able to draw together different videos from different sources, use a software or program to cut and put together the different snippets, and display the end product on YouTube, which many people now use to get their source of entertainment.
According to Google, new media is defined to be "a means of mass communication using digital technologies such as the Internet." YouTube is a great example of how new media fosters creativity. As a means of mass communication, viewers of the media are many and varied. As a result, it would take a lot more to create content to capture the attention of all of the viewers, so creators need to be more creative to put out original or different content. There are also more creative minds behind creating the new content because the process of publishing and distributing is a lot easier. The creators get more of their work out to the public and more easily, so the creativity is always going.
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